Coaching for Creatives
Experience how coaching can help you clear mental clutter and take control of where you’re going. Built for creatives, by creatives.
Last updated 21 August 2026
A creative career isn’t just about the creative work, it also includes everything else that happens around it.
You’re expected to juggle the business, the people, and ever-shifting demands while giving everything to your craft. Coaching For Creatives gives you the space to stop reacting, clear the mental clutter, and take back control of where you're going.
Apply here: https://go.gov.sg/arhcreativecoach
If you have any questions, please email: c4c@thecreativecoachcollective.com
Applications close on 9 September, 2026. Successful applicants will be notified by 14 September, 2026.
The Coaching Experience
Finding the right coach makes all the difference. Coaching for Creatives is conducted in two parts, giving you the space to meet and experience different coaches before committing to deeper work.
Part One: Coach Discovery Session
Meet your potential coach
Select 2 different coaches for a one-on-one 30-minute meeting with each.
You will get a brief introduction to coaching and experience a speed coaching session.
After the Discovery Session, decide which coach you would prefer to work with.
Meetings with the coaches will take place in-person on either 3 or 4 October.
Part Two: Coaching Engagement
Receive 2 x 60min in-person coaching sessions with your chosen coach.
The sessions can be flexibly scheduled between October 2026 to February 2027.
The 1st session can start any time within this period, but the 2nd session must take place no more than 1 month later.
Who is it for?
Self-employed arts practitioners: This includes makers from any art form as well as arts administrators, technicians, managers and leaders.
Participants should have at least 3 years of working experience in the arts.
Please register for a free membership with the Arts Resource Hub (ARH) here, to be eligible.
What you'll gain
New perspectives on your main challenges
Deeper confidence in your choices
A clearer direction for your next steps
Meet your Coaches
20+ years as a festival maker, producer and arts leader, ICF ACC.
Drawing on her experience across the arts and creative sectors, Christie creates a safe and constructive space for creatives and mid-career professionals to navigate the challenges, growth and transitions that come with a creative life. Understanding its twists and turns, she helps clients gain clarity, reconnect with purpose and explore possibilities through coaching.
25+ years from designer to dramaturg, producer and arts leader. ICF ACC and Certified Narrative Coach.
Juliet helps independent arts practitioners turn uncertainty into clear next steps. Having built a non-linear career herself, she understands the realities of navigating without a roadmap and making big decisions without all the answers. As a coach, Juliet provides a grounded, practical space to cut through the noise, identify what's important, and make confident choices.
ICF Associate Certified Coach (ACC), Gallup CliftonStrengths Coach, and Shared Leadership Team Coach
A triple-certified coach, Gordon Khoo is a creative soul with deep roots in Singapore's arts scene, from Esplanade's Baybeats to being an arts educator. Through his 3D Coaching Method, he empowers independent arts practitioners to Discover, Develop, and Deliver their best selves for long-term career sustainability and wellbeing.
Visual / multidisciplinary artist, ICF PCC Executive Coach, CliftonStrengths, Soundwave, Design Your Life
Janice Lum is an ICF PCC Executive Coach, multidisciplinary artist and facilitator. Working across painting, text, sound and installation, she explores presence, creativity and human experience. She coaches leaders and creative practitioners to navigate uncertainty, unlock possibilities and turn insight into meaningful action through dialogue, curiosity and human connection.
ICF ACC, Certified Career Coach, Certified Practitioner of Neuro-Linguistic Programming
Priscilla Tang is an ICF-certified coach with a background in luxury talent acquisition, partnerships and engagement, and arts-focused higher education. Working closely with creative practitioners and industry partners, she is passionate about helping individuals gain clarity, build confidence, and unlock their potential to create meaningful and sustainable careers.
Coaching for Creatives, by Creatives
Coaching for Creatives was created by the Creative Coach Collective in collaboration with the Arts Resource Hub (ARH).
The Creative Coach Collective was set up by Christie Chua and Juliet Chia as Singapore’s first network of working creatives trained as professional coaches.
We exist to bridge the gap between creative practice and professional coaching. For many in the arts, coaching can feel irrelevant, overly corporate, or out of reach. CCC changes that by connecting practitioners with qualified coaches who live and understand the realities of a creative life. We believe that a structured support system helps people navigate life transitions, career crossroads, and project leadership with greater clarity and confidence. We see coaching as a natural fit for creatives because it helps them uncover their own answers, not follow a formula. We are building a culture where caring for the person behind the practice is just as vital as the work itself.
This event is part of ARH Connects, our curated programme series for the ARH subscriber community.
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